Us Weekly (usmagazine.com)

Us Weekly approached Funny Garbage to re-architect and redesign their online presence. The new usmagazine.com launched in Fall 2009.

» View the Live Site

» Read the Case Study on Funny Garbage’s website

Our team faced the challenge of combining the editorial department’s goals for the site with advertising requirements. Photos and news are vital to Us’ identity, but the previous site struggled to display them in a logical manner. We developed four content verticals and a tagging system to dynamically surface related content and appeal to individual users’ interests. On the front end, we gave the magazine a fresh look while allowing editors to easily post entertainment news as soon as it breaks.